Rihanna’s Creeper is Back
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Rihanna’s iconic creeper is finally back. But this time, it’s bigger, bolder and phatter than ever. Imagined, designed, and named by Rihanna,…
Dua Lipa serves up the Palermo sweet life
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PUMA continues its ongoing celebration of the classic Palermo sneaker. For the latest chapter of the first-ever Palermo campaign, Dua Lipa and…
PUMA, SCUDERIA FERRARI AND JOSHUA VIDES JOIN FORCES TO LAUNCH EXCLUSIVE COLLECTION AHEAD OF THE LAS VEGAS GP
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Global sport company PUMA together with Scuderia Ferrari and in collaboration with renowned artist and designer Joshua Vides, present an exclusive collection…
PUMA names A$AP Rocky Creative Director for PUMA x F1 partnership
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Sports company PUMA and music artist, creative, and designer A$AP Rocky have officially announced a long-term creative partnership. Rooted in the motorsport…
Alex James in SA for exclusive launch of PUMA x PLEASURES collection
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PUMA and PLEASURES link up for a complete collection mixing elements of sportswear, technical apparel, and outerwear, elevated with PLEASURES’ playful irreverence…
PUMA and STAPLE unveil East West Ivy Collection
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PUMA and STAPLE continue their collaboration with the “East West Ivy” collection, which explores Asian American culture through the lens of 1960s…
PARIS NIGHTS AND NEON LIGHTS: HERE IS PUMA’S SECOND COLLABORATION WITH ZAG HEROEZ MIRACULOUS™- TALES OF LADYBUG AND CAT NOIR
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PUMA heads to the City of Lights for a second team-up with ZAG HEROEZ global TV sensation, Miraculous™ – Tales of Ladybug…
ICE-COLD STYLE. THIS IS PUMA’S WINTER RINK COLLECTION
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Inspired by the world of ice hockey, PUMA’s Winter Rink collection mixes bold graphics, exaggerated proportions, and Y2K codes to create a…
Made in Africa brand lemlem announces collab with PUMA
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Global sports brand PUMA have today announced a first-of-its-kind collaboration with lemlem, the ready to wear and swimwear brand made in Africa…
Rhuigi x PUMA NYC barbership inspired collection
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PUMA continues its ongoing collaboration with the founder and creative director of RHUDE, Rhuigi Villaseñor. Following up on previous capsule releases that…
